People are only just realising what Tony’s chocolate is really called – after getting it wrong for years
- The sustainable chocolate brand has caught TikTok viewers off guard
- READ MORE: Company behind ‘world’s best chocolate’ make huge Australian announcement less than six months after landing on supermarket shelves
The chocolate with bright orange packaging, paired with white block letters may be distinctive enough, but did you know what it’s called?
Tony’s Chocolonely is the Dutch chocolatier responsible for the ethically produced indulgent treat that can be found on supermarket aisles across Britain, but after a recent TikTok clip, it turns out that many have been butchering its name.
A clip titled Well this is embarrassing posted by Grace Louise, known as @grac31ouise on TikTok, revealed that many of us have been saying the name of the popular chocolate incorrectly.
Stunned, Grace admitted in the video that she had been calling the neon-packaged treat ‘Tony’s Chocoloney’ for years, only to discover she’s wrong.
‘S***, it’s always been Chocolonely!’ she said.
Her clip has since amassed a staggering 1.7 million views, and multiple users chimed in to confess that they’d been making the same blunder for years – with one even suggesting a reason behind the odd name.
Grace appeared to be in the supermarket with her friend who appears visibly shocked after realising the chocolate is in fact named Tony ChocoLONELY rather than Tony Chocoloney
A close up of the chocolate that Brits have been misnaming for years
One TikTok user admitted: ‘Honestly, until now I thought it was just called Tony’s Chocolate’.
Another wasn’t so convinced by Grace’s video, attributing it to a mere ‘batch typo’, and one hilariously called the sweet treat ‘Tony’s Chocolate Cologne’.
And questions were raised as to why the chocolate was so ‘lonely’, to which one user replied: ‘He [the founder] thought he was the only one who wanted slavery free chocolate’, hence the label ‘lonely’ in his chocolate’s name.
In fact, the chocolate company was founded back in 2005 after renowned Dutch investigative journalist was compelled to campaign for exploitation-free chocolate production.
Meanwhile, one user even thought it was called ‘Tony Chocolatony’, and another described it as: ‘The new Mandela Effect’.
The Mandela effect is a type of false memory that occurs when a large number of separate people remember the same piece of misinformation.
It takes its name from a widespread false memory that Nelson Mandela died in prison in the 1980s.
Content creator Grace, who has around 1000 followers joked: ‘Why can none of us read?’
Interestingly, founder Teun van de Keuken first tried to curtail slavery in the cocoa industry but failed to do so through his job as a journalist.
He then took matters into his hands and sold a whopping 20,000 bars in two days.
The iconic orange packaging of Tony’s Chocolonely whose name has roots in combatting cocoa slavery (stock image)
TikTok fans are in SHOCK and had their own theories behind the name origin, as well as confessions detailing their own blunders
In May the chocolate, which is from the Netherlands, hit the shelves of Woolworths and Coles – becoming an instant hit.
This comes after an unlikely collaboration in Australia earlier this year which saw foodies being treated to a Tony’s Chocoloney themed ice cream tub less than six months after the brand took Aussie supermarket aisles by storm.
In May the chocolate, which is from the Netherlands, hit the shelves of Woolworths and Coles – becoming an instant hit.
The companies have also vowed to help end child labour in the chocolate industry – as part of their unique partnership.
There will also be two ‘Ben & Jerry’s’ themed chocolate blocks available as part of the collaboration. The ice-cream, dubbed Chocolatey Love A-Fair is based on Tony’s popular milk caramel sea salt bar.
The two new Tony’s bars inspired by Ben & Jerry’s Strawberry Cheesecake and Chocolate Fudge Brownie ice cream flavours. It’s love at first bite.
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